Emily West began her career at the Business Examiner in 1999 as an advertising account manager, quickly taking on the role of marketing director later that year. In 2004, she was made advertising director and associate publisher, and in 2008 was named gen

Franchise unveiled massive marketing effort with a new ad campaign, a larger sales force and unique promotions to help sell revamped team to fans For the past four seasons, the Miami Heat had a sales tool it could count on: Shaquille O'Neal.

In the past year, Tim Madden has cut his television advertising budget in half and increased the public relations efforts of his Matchless Stove & Chimney.

When a small business graduates from being home-based to having premises of its own, it's quite an accomplishment. But in this economy, some small-company owners are deciding it makes more sense to move back home again.

VietNamNet Bridge – Experts say advertising turnover has been increasing steadily since the beginning of the year, though a lot of businesses have cut their budgets for advertising campaigns to cope with difficulties.