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Mid-Market Buyers Want Shorter Sales Cycles Than Sales Teams are Prepared to Provide Says IDC Sales Advisory Service - Read More

Date Added: July 11, 2008 03:52:05 AM
FRAMINGHAM, Mass.----The midmarket is the fastest-growing segment of the IT industry, yet midmarket buyers are being poorly served. A new study from IDC’s Sales Advisory Service, which surveyed more than 4,500 members of its business to business panel, quantified the level of satisfaction of midmarket customers with the sales engagement practices employed by their IT products and services ...

Category: Computers & Internet » Training » Sales Force Automation


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